Sponsor - Glossary | Sponsoo

Sponsor

sponsor is an organization that supports someone with financial resources, goods, or services and gets promoted in return. 

Common forms of sports-sponsoring are Shirt-Sponsorship or stadium-advertising-boards. According to a study completed by the Ostfalia University of applied sciences, more than half of the 5.000 biggest German companies are active sponsors in the mass sports sector.


Back to glossary overview